AI Insights · Timothy · October 2024
Top 5 Beauty Retail Apps on Unified Platform in Hungary, Q3 2024
Explore the performance trends of the top beauty retail apps in Hungary during Q3 2024, with insights into downloads and user engagement.
In the third quarter of 2024, the beauty retail app landscape in Hungary showcased varied trends across the top five applications, as per Sensor Tower data. This analysis provides insights into weekly downloads and active user statistics, highlighting the performance of these apps on a unified platform.
Mein dm from dm-drogerie markt GmbH + Co. KG saw a significant rise in weekly downloads towards the end of the quarter. Starting with approximately 7.9K downloads in early July, the app experienced fluctuations, peaking at around 14.6K in the final week of September. The weekly active users followed a similar trend, with numbers increasing from roughly 159K to an impressive 183K by the quarter's end.
The Notino: perfumes and cosmetics app recorded a more modest download pattern, beginning with 5.6K downloads and stabilizing around 4.9K by the end of September. Active users showed a slight decline initially, from 21.9K to a low of 13.8K in late July, before recovering to end the quarter at approximately 19.8K.
Douglas Parfüméria experienced a downward trajectory in downloads, starting at 2.7K and decreasing to 803 by the last week of September. Unfortunately, there is no data available for active users for this app during the quarter.
Similarly, Marionnaud Magyarország showed a fluctuating but generally low download trend, with numbers starting at 583 and ending at 529. Like Douglas Parfüméria, there is no available data for active users for this app.
Lastly, the Yves Rocher app maintained low download figures throughout the quarter, beginning with 651 downloads and closing at 329. No active user data was recorded for this application.
For more detailed insights and data, visit Sensor Tower.